James, the very big names in English are often not developed. Didn't stop them being big names. Dot Com got advertised to death as did .co.uk. It is big company advertising that made these extensions on non-generic company names. Companies have generally yet to recognise the value of generics. But it is the company advertising that gives impetus to the extension.
By contrast other extensions have been developed to death by domain developers. Sure, a lot of half rate names show up in the first page of Google for some pretty obscure terms, pick up a bit of traffic and make a bit of money. If you have enough of them, you can even make a living at it. This, however, does not and never will launch an extension to give its names type-in traffic in significant volume, as with dot Com and some TLDs.
Those with top Generic dot Coms often don't bother to develop, but prefer parking. The reason for that is to get ranked first page for Insurance.com, you are going to have to do a hell of lot more than simply put a bit of Minisite with a whole load of advertising. If you have your top generic down at page 20 because of the legitimate ranking within a very competitive niche, then you will be better off parking.
Yes, dot biz did get developed for Japan in big numbers. Won't make dot biz fly as an extension.
As for China don't worry about it. There are literally thousands of corporate sites developed in both IDN.com and IDN.cn. However, none of this will make a blind bit of difference until those big corporate advertising budgets start pasteing it up on everything that moves and anything that doesn't. Then it will happen. And when will that be? Well, it will happen when their is sufficient browser support to ensure that all those big advertising bucks are not just pissed down the pan. That, if you missed it, is why IE7 is so important.
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Originally Posted by JamesZ
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Originally Posted by Rubber Duck
James, you are living in cloud cuckoo land. There are plenty of domainer developed sites out there. They have no overall impact. That is not how it works.
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I do not know what you mean by "plenty". Does anyone has an idea about the total number of IDN domainers out there? I am talking about those domainers with good names which will get big direct traffic. Do we have 1,000 of them?
I developed a couple of Chinese IDN websites, mainly to see how they perform on search engines. Cleary IDN has advantage in SEO.
I do not know much about other languages except Chinese. But those good Chinese.com are not developed. Check out those like car.com, loan.com game.com, insurance.com etc. It is those that will have bigger impact on the future direct traffic and how people view IDNs. Directly typing in the URL is not a born behavior, it is an acquired habbit.
The problem is that those premium domains are not likely to be fully developed. One reason is what I mentioned in my early post that those are owned by a few domainers and they do not have the resources to develop all of them. Secondly, when we talk about premium names, they require lots of money to compete with existing large number of ascii domains, which have been invested with huge money and occupied the market. Many domainers with those good names just want to get big money from them without invest much.
Still, good IDNs will be valuable. But without direct traffic (I am talking about the level of English domain names), they will not be comparable to those English domain names. From what I see now, direct traffic is not going to come in the near future, no matter what is the percentage of IE7.
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